SESSION 03 – Track 29: Investigating Omni-Channel Retailing: Does it Really Matter? (Lecture Room 2)
SESSION CHAIR: Mason M.
DISCUSSANT: Principato L.
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OMNICHANNEL EXPERIENCE – TOWARDS SUCCESSFUL CHANNEL INTEGRATION IN RETAIL, Tyrväinen, O., Karjaluoto, H.
Presenters: Tyrväinen, O., Karjaluoto, H. -
THE APPLICATION OF AN INTEGRATED OMNI-CHANNEL RETAILING STRATEGY IN THE ‘BRICKS AND CLICKS’ RETAIL COSMETICS INDUSTRY OF CYPRUS AND ITS INFLUENCE ON CUSTOMER LOYALTY: THE CASE OF BEAUTYLINE STORES, Christoforou, K.
Presenter: Christoforou, K. -
LUXURY ON OMNI-CHANNEL RETAIL: A LITERATURE REVIEW APPROACH, Abreu Ataíde, A., Pinto da Cunha Brandão, A.A., Correia Loureiro, S.M.
Presenter: Amélia Maria Pinto da Cunha Brandão
SESSION 04 – Track: 21- Towards Tourist Development and Progress (Lecture Room 1)
SESSION CHAIR: FESTA G.
DISCUSSANT: MANIATIS A.
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Developing an Organizational Culture in a Hotel, Kefalas, S.
Presenter: Kefalas, S.
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Dual Perspectives on the Role of Artificially Intelligent Robotic Virtual Agents in the Tourism, Travel and Hospitality Industries, Ukpabi, D.C., Karjaluoto, H., Olaleye, S.A. and Mogaji, E.
Presenters: Ukpabi, D.C., Karjaluoto, H. -
An Investigation into Employee Turnover within the Bulgarian Hospitality Industry and Identifying Methods of retention that could be adopted, Dimitrova, K., Sanchez Bengoa, D.
Presenter: Dimitrova, K.